DESCENTE | 驾驭多变 都市旅行者

店铺陈列设计 / Retail Space Design
客户 / Client
DECENTE
地点 / Location
上海&北京
项目时间 / Date
01.2023
DESCENTEDESCENTE | 驾驭多变 都市旅行者
项目介绍 / Abstract
都市旅行简约风范路线系列 - DUALIS,是迪桑特专为追求品质的都市旅行者而设计,满足都市生活中商务通勤和轻户外的功能需求。我们的设计师紧扣迪桑特品牌 “运动” 与 “时尚” 元素,用城市元素设计呈现 DUALIS 系列的简约美学。
The simple style route series of urban travel - DUALIS is designed by Descente specifically for urban travelers who pursue quality, to meet the Functional requirement of business commuting and light outdoor in urban life. Our designers closely follow the "sports" and "fashion" elements of the Descente brand, and present the simple aesthetics of DUALIS series with urban element design.
设计服务 / Roles
创意概念 / Creative Concept
体验设计 / Experience Design
空间设计 / Spatial Design
装置工程 / Installation Engineering
生产制作 / Prototype & Production

WechatIMG88.jpg

设计说明 / Design description

将“随型所驭”解构为四个主题的产品功能适配场景,透过机能切割凸显 DUALIS 系列的高端和精简。从城市穿梭、建筑剪影、都市活动等城市场景进行元素提炼,运用蛋壳装置装载多块屏幕,营造如万花筒般的视效,呈现产品可驾驭的多种都市生活方式。


Deconstruct the product function adaptation scenario of "following the style" into four themes, highlighting the high-end and streamlined DUALIS series through functional cutting. Extract elements from urban scenes such as city shuttles, architectural silhouettes, and urban activities, use eggshell devices to load multiple screens, create a visual effect like a Kaleidoscope, and present a variety of urban lifestyles that can be controlled by the product.




设计效果 / Design effect

外立结构,通过切割屏幕轮换呈现四个主题内容,由镜面多重折射表现城市剪影,传达产品的城市机能风,体现产品防水面料工艺;中心设计,斑马线纹理做地面,用水泥塑造蛋壳装置,内底镶嵌屏幕,呈现纷繁动感的城市生活,表现多功能产品高度适配于都市高端商务人士的多种需求。


The external structure presents four themes through cutting and rotating the screen, and the urban silhouette is represented by multiple refractions of the mirror surface, conveying the urban functional style of the product and reflecting the waterproof fabric technology of the product;

The central design features a zebra crossing texture as the ground, a cement shaped eggshell device, and an embedded screen at the inner bottom, presenting a diverse and dynamic urban life, showcasing a multifunctional product that is highly suitable for the diverse needs of high-end urban business people.