KOLON SPORT | 循线知山

店铺陈列设计 / Retail Space Design

客户 / Client: kolon sport

地点 / Location: 上海·嘉里中心

项目时间 / Date: 2024.04

项目介绍 / Abstract

自1973年开始，可隆便与自然结缘，踏遍山川，为消费者提供亲近自然的最佳路径。基于品牌初衷，我们的设计师带来“循线知山”的创意设计，为可隆零售店铺注入全新视觉语言。

Since 1973, KOLON SPORT has been closely associated with nature. The brand’s creator has traveled across mountains and rivers to provide consumers with the best way to nature. Based on the original intention of the brand, our designer brought a creative design that "KOLON MOUNTAIN", injecting a new vision into retail stores.

设计服务 / Roles

创意概念 / Creative Concept
体验设计 / Experience Design
空间设计 / Spatial Design
装置工程 / Installation Engineering
生产制作 / Prototype & Production

向山顶出发

作为专业户外运动品牌，可隆不断刷新登顶高峰的记录。为突显品牌的核心理念，我们的设计师着重打造了嶙峋高山的山峰形态，通过独特的山形吸引并带领消费者和品牌一同攀登自然山巅。

As a professional outdoor sports brand, KOLON SPORT continues to set new records for reaching the top. In order to highlight the core of the brand, our designer focused on creating the shape of a rugged mountain peak, using the unique mountain shape to attract and lead consumers and the brand to climb to the top of the natural mountain.

彩线织山循迹知山

可隆的品牌基因，既体现在户外装备的专业科技，也在于户外运动的探索精神。我们的设计师将山视作品牌的象征表达，除了传递其产品与理念，更为自然探索者们塑造出与可隆相同的热爱见证。向着山顶勇攀，感受万千世界的美好，无惧险阻。

KOLON's gene is not only reflected in the professional technology of outdoor equipment, but also in the exploratory spirit of outdoor sports. Our designer regard mountains as a symbolic expression of the brand. In addition to conveying their products and concepts, our designer also create a testimony of the same love as Cologne for nature explorers. Let us climb to the top of the mountain together and experience the beauty of the world without fear.